Buyology - Martin Lindstrom
Cornerstone 2009 Cornerstone 272 Lindstrom, Martin měkká vazba
Buyology : How Everything We Believe About Why We Buy is Wrong - Martin Lindstrom Reveals what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company. This book shows the extent to which we deceive ourselves when we think we are making considered decisions. z kategorie Knihy | Cizoj...
Buyology : How Everything We Believe About Why We Buy is Wrong - Martin Lindstrom Reveals what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company. This book shows the extent to which we deceive ourselves when we think we are making considered decisions. z kategorie Knihy | Cizojazyčná literatura | English literature | Nonfiction od neuveden naleznete ne e-shopu KnihyDobrovsky.cz!
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