Applied Qualitative Research Design : A Total Quality Framework Approach - Paul J. Lavrakas
Guilford Publications 2015 Guilford Publications 398 anglické Roller, Margaret R. a Lavrakas, Paul J. (University of Chicago, United Paperback / softback
This unique text provides a comprehensive framework for creating, managing, and interpreting qualitative research studies that yield valid and useful information. Examples of studies from a wide range of disciplines illustrate the strengths, limitations, and applications of the primary qualitative methods: in-depth interviews, focus group discussions, ethnography, content analysis, and case study ...